HTC Commercial
On October - 29 - 2009
7 Comments
As a devoted HTC customer I was exalted to see a commercial for the company during the World Series tonight – mostly because I have never seen any advertising for HTC (at least not at this level). They make wonderful products and most people have never heard of them and they really should (hence the ‘Quietly Brilliant’ slogan?). I was even more excited that I liked the commercial….a lot….and have to love Nina Simone as the choice for background music. Enjoy.
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Ha! I was watching something I had Tivoed last night and actually rewound to make sure I saw this commercial. It is, in fact, the first ever HTC commercial in the US – and although it’s a little depressing, it’s great to see HTC market to America.
You’re absolutely right – HTC makes a good portion of all the smartphones out there – yet no one would ever know it. It wasn’t until 2008 that there was even an HTC branded phone, but they’ve been manufacturing phones sold in the US for nearly a decade. Crazy, right? But as a huge HTC fan, I’m excited too. I think only good can come from more consumer recognition.
Obviously I was watching the same thing as Zach… and I have to say that I was a wee bit depressed at the commercial. It felt European in a way with its lack of “feel goodery”. But it was fun to see Zach super excited at a phone commercial. We did have 7 phones laid out on the table that were all made by HTC… so that probably helped.
@Zach – definitely great to see HTC promote in the States. Getting people to understand that there are smartphones producers other than Apple and RIMM is definitely a good thing.
@Erin – I think that’s the main reason I liked it…more real I guess – or maybe I was just psyched to see an HTC commercial.
I’m addicted to this commercial reminds me of the Volkswagen commercial where the guy is trying to get to the chuch to (maybe) stop the woman he loves from getting married. It speaks to you because it’s real and although it is sad, that’s the world we live in.
Let’s not sugar coat it HTC got it right you need a phone that can deal with everyones ever changing emotional state whether happy or sad. You need a phone that gets YOU and YOU and YOU.
YES! That VW commercial is incredible and totally has the same feel to it. It’s emotional and rough and just awesome. There’s so much power to it because it’s not all shiny/happy and it’s something we can all relate to. It’ll be with you in good times AND bad.
For reference (and an great 60 seconds of video):
http://www.youtube.com/watch?v=lSEnzs8AocY
@rdumorne – exactly, that was precisely what I was trying to say. I like the lack of sugar coating. Give me something real…something I can actually relate too. I had not seen the VW commercial (thank you Zach) and it definitely has the same feel…I like it a lot.
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